Bill Lougheed from Cement Heads

Bill Lougheed

Billy is the co-founder of WJL Equities along with his wife Danielle. Billy is fiercely protective of his family and employees, viewing the entire company as an extension of his family. As he puts it, “I’m a father, a brother, a son, a boss, a mentor, a friend, a bank… I’m everything to everybody.” To keep business running and provide for his kids, and over 100 employees, he’s created a persona for himself as a business bulldog.

Billy was born in Westchester County and grew up in the apartment his parents still share. He met Danielle on an airplane from Florida to New York — and they shared their first kiss on that same flight. The couple now has two sons, Billy III. and Christian. Billy views them as the reason behind all the stress, hard work, and long hours he puts in, because he’s always trying to do well and make more money to take care of them and give them a better life.

He also knows that in his business, disaster lurks around every corner. His monthly overhead is so high that a couple bad months could sink him. So he never relaxes, even in the good times.