AETV.com SITE NEWS

January 2010 witnessed growth of 12% among adults 18-34 (379,000), 11% among adults 18-49 (851,000), 15% among adults 25-54 (917,000) and 13% in total viewers (1.8 miilion), versus January 2009. Fueled by the exceptional performance of A&E's expansive slate of original programming, including the hit series "Intervention," "Hoarders," "Steven Segal Lawman," "Dog the Bounty Hunter" and "Paranormal State," the network finished January ahead of top networks including TBS, FX and Discovery among adults 25-54 and total viewers.

January 2010 also marks the 42nd consecutive month in which A&E has landed among the top 10 in adults 25-54 and 21st consecutive month in which the network has landed among the top 10 in adults 18-49 in prime versus all ad-supported cable networks.

In addition to performances and exclusive guest commentary, host Lynn Hoffman will interview a spokesperson from each charitable organization working with A&E Television Networks for information on the state of earthquake-stricken Haiti, the needs of the thousands of injured, missing, hungry and homeless Haitians and what viewers can do to help.

Throughout the special two-hour show, viewers will be directed to www.aetv.com/haiti where they will be able to contribute donations to the charity of their choice.

Filmed in a small, intimate studio in New York City, "Private Sessions" showcases exclusive performances and conversations with top names in entertainment with a focus on contemporary music ranging from rock 'n' roll to pop to country. Each Sunday morning "Private Sessions" explores the body of work of a single artist or group and feature current releases as well as career-building, influential or defining projects.

Listed in the Guinness Book of World Records as "The Most Watched TV Star in the World," David Hasselhoff has been on television for more than 30 years. Whether you know him from "Knight Rider," "Baywatch," or "America's Got Talent," there is no disputing the iconic status of "The Hoff." In between stints on TV, starring roles on Broadway, live performances and business ventures that have taken him worldwide, he is also a single dad, raising two teenage daughters, Taylor-Ann, 19, and Hayley, 17. Hayley, an aspiring actress, is the top model for the fashion line Torrid through her contract with Ford Models and Taylor-Ann is a communications major at the University of Arizona. Being a singer has been a dream for both girls.

"It's the dream of every parent to be able to help their children succeed," said Hasselhoff. "I told the girls that I would help them open the door when they are ready, but they would have to walk through it on their own. This is their time and I am excited to be a part of it by partnering with A&E and FremantleMedia on this new series."

The series will follow David as he steps in and out of the limelight, assumes the role of ultimate "stage dad" for his daughters as he tries to utilize his connections in order to help them break into the recording industry, and we'll find out ultimately who is running the show in "The Hoff" household.

"David Hasselhoff is an international icon known for his many roles and talents," said Sharenow. "Now for the first time he's allowing our cameras to see another side of him - as a single father raising two teenage girls - and the day-to-day drama that accompanies the rest of his larger-than-life life."

"David is a multi-talented entertainer who is equally loved and recognized in the US and around the world. He rose to stardom when 'Knight Rider' and then 'Baywatch' hit the screen, more recently his work as a judge on 'America's Got Talent' helped the show reach #1 in the ratings for the past four seasons," said Cecile Frot-Coutaz, CEO of FremantleMedia North America. "With his new reality series, viewers will now be taken on a fascinating journey behind 'The Hoff' curtain to see the man behind the myth, and the magic and mayhem that makes him an exceptional father, a consummate celebrity, and The Most Watched TV Star in the World."

The Untitled David Hasselhoff Project is produced by FremantleMedia North America for A&E Network. George Moll is executive producer, Jason Sands is co-executive producer and Jennifer Mullin is executive in charge for FremantleMedia North America. Robert Sharenow, Neil A. Cohen and Michael Morrison will serve as executive producers for A&E.