Save It or Sell It is an unscripted documentary special that focuses on struggling small businesses in America.

Many small businesses across America are in trouble, with up to 90% failing within their first 5 years. Hosted by successful entrepreneurs Eric Casaburi and Robert Hirsch, Save It or Sell It puts all of the options on the table for business owners as the show’s experts help to assess the value of the business, diagnose problems, plan renovations, and solicit potential buyers through a blind bidding process. Throughout the special, Casaburi and Hirsch compete to show the struggling small business owners how to maximize their options convincing them to either sell 100% of their business or save it.